By: mytapu webmaster | March 24, 2018

Digital Marketing is the Smart way to Sell Property in Turkey

The traditional estate agent opens a corner shop to maximise the storefront window space, hoping to capture the views of passing traffic. The front or main street is better than the side or back streets. Sometimes the corner estate agent may also engage in promotions at exhibitions, and with ads in printed media. And sometimes may advertise on the internet. Advertising on the internet is not Digital Marketing… it may be used, but is just one small part.

Finding the Buyers and Guiding them to your property for sale in Turkey

The real power of Digital Marketing is its ability to target specific profiles of buyers, identify the buyers, and present a property to them at the right times. Maybe the right time is last thing at night before they retire for the evening. Maybe the right time is first thing in the morning before the workday begins. And crucially, the right time is always the time when they are most interested… this is because the buyer chooses the time...!.

No more hassles from estate agents calling on the telephone at the most awkward and inconvenient times… very aggravating… and not a smart way communicate with buyers. And that is only if the corner shop is lucky enough to capture a viewing from walk-bys on their street.

Digital Marketing (DM) captures viewings from passing traffic on a different level….. via the World Wide Web (www….)  There are many dimensions, many channels, and many sources where buyers go to….
DM allows the targeting of viewers on many different ‘streets’.
DM can be moved to the streets with the most ‘qualified’ traffic meeting specific ‘profiles’. For example, if you wanted to target retirees, the DM is calibrated to focus only on people between a certain age group, education, income, interests, etc

Find Buyeers for Turkish Property with On-Line Digital Marketing

And did you know, DM can go to the buyers’ favourite streets before they arrive there … and be waiting for them?
And DM can obtain viewings from people on streets in different parts of the world, different languages, different professions, wealth brackets, interests, life-cylce requirements, etc

With Digital Marketing, your property opens up to the whole world – not just the window of your local corner shop....

Read more about selling your property in Turkey...

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At our policy is to ensure our clients are fully informed, so that they may make fully informed decisions- this helps to ensure better outcomes all around. 


Additional Reading:

Legal Work on Property Matters

Property Selller’s  Tool-Kit for Turkey

ShowCase Solutions

Digital On-Line Sales Distribution

Peer-to-Peer On-Line Exchanges

Conveyancing & Completion

Advice for Property Matters in Turkey

All Articles




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Posted on : December 28, 2018

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